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Your mission statement

There’s only one thing that counts when it comes to your mission statement. Don’t even bother to continue reading if you haven’t determined your business’s core values yet. You can’t be on a mission if you have no values! (However, if you haven’t read my article “Why Your Practice Absolutely Needs Core Values”, then you […]

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Gross vs. Net Revenue: Which Should You Focus on More?

Running a medical eyecare office has become more challenging, with greater competition from online retail and optical chain-store providers. Understanding gross revenue versus net revenue has never been more vital. Once you understand the difference between these two metrics, you will be able to better strategize how to become more profitable, including how to better invest in your office to improve patient care. […]

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Why I’m a Huge Numbers Fan

I am a huge numbers fan. Numbers can tell us so much about not only your business but also about your staff, office culture, as well as guide our future decisions. My excitement with numbers began when I was young, growing up in New York City. My father would constantly drill me on my multiplication tables and how to calculate the tip in restaurants. […]

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